Since hitting the scene way back in 1991, Pull&Bear has been all about dressing those young trendsetting rebels who refuse to be boxed in. Their whole vibe is tailored to the fashion-forward crowd that’s always chasing the next big thing while still keeping it casual and cool.
These are the kids (ok, and young adults) who couldn’t care less about outdated stereotypes or dressing to impress. They just want stylish threads they can totally vibe with, you know? And Pull&Bear is right there delivering with its signature blend of globally-inspired designs mixed with a healthy dose of streetwear edge.
The brand is basically incapable of being out of the loop when it comes to picking up on new technologies, zeitgeist-y trends, and all the buzziest artistic movements. They’re plugged in to the culture in a major way, and it shows in both their fresh designs and their fun, modern stores.
Speaking of stores, Pull&Bear’s retail spaces are low-key iconic with that laid-back Palm Springs aesthetic. But they keep those new arrivals dropping twice a week to make sure there’s always something new to check out when you stop by.
For their latest limited edition capsule though, Pull&Bear is tapping into peak nostalgia by collaborating with one of the most iconic characters of all time: Hello Kitty. Yep, the beloved Sanrio mascot has been bringing her signature cute charm to a Hello Kitty x P&B collection that’ll have you smashing that add-to-cart button for sure.
Arguably the stars of the range are the denim coordinated sets that let you go full Hello Kitty head-to-toe. The Hello Kitty denim top and matching jorts are an adorable statement look with the fitted corset-style top completely covered in an allover Hello Kitty print. Constructed of 100% cotton, the top’s cropped proportions pair perfectly with the line’s Bermuda denim shorts.
These jort-style bottoms feature the same Hello Kitty motif along with a classic five-pocket design, belt loops, and a zip fly with button closure. They’re the perfect blend of throwback vibes and right-now trends.
For those who want to tap into some Hello Kitty energy with a pop of color, there’s a seriously fly pink denim jacket and skirt situation that’s ideal for making an entrance. The jacket’s vivid pink hue and zip front give it a very Y2K rehash feel, while the matching denim mini skirt kicks things up a notch.
I’m talking a frayed raw hem, light distressing, and – here’s the kicker – scattered rhinestone Hello Kitty accents for a touch of baddie luxe. It’s like if the most popular girl in school in 2003 came back as a total It Girl influencer. You’re gonna want to add both pieces to your rotation ASAP, trust.
If more of a lowkey Hello Kitty moment is your vibe, the collection has some graphic tee options too. The oversize Hello Kitty t-shirt is an easy way to show some character love with its boxy, boyfriend fit and classic crewneck cut. It’s cute but not too in-your-face about it, you know?
Or you can go for the Hello Kitty cut-out tee that splits the difference between oversized and fitted. This baby keeps things sporty and caj with its short sleeves and neck-hugging neckline while letting Hello Kitty’s iconic face make a subtle cameo on the chest.
For those who aren’t afraid of a lil’ ritz and glam, there’s the Hello Kitty rhinestone t-shirt too. Decked out in sparkling Hello Kitty crystals across the chest, this stretchy fitted tee is one shameless attention grabber that’s 100% worth the hype.
Naturally, every Hello Kitty collection needs at least one Instabaddie-approved accessory, and Pull&Bear’s answering the call with the Hello Kitty denim shoulder bag. This cutie puts Hello Kitty front-and-center with her graphic printed right on the denim exterior. It’s got that beloved Y2K shoulder bag shape too with a roomy single compartment and convenient top zipper.
Honestly, whether you’ve been repping Hello Kitty merch since you were a kid or you’re just high-key loving the nostalgic resurgence of our favorite Sanrio Queen, Pull&Bear’s collab has you covered. The range is serving up all the fun Hello Kitty vibes with that fresh, trend-led Pull&Bear spin.
So if coordinated denim sets, sickening graphic tees, and eye-catching accessories that lowkey make you the main character are your thing, you’ll def want to run — not walk — to Pull&Bear and scope out the full Hello Kitty x P&B collection before it’s gone for good. These cute-meets-streetwear pieces are guaranteed to have you looking like an absolute Hello Kitty baddie all summer long.